Presenter: Josh Grape - 22 September 2021 at 9:00 AM to 12:00 PM

Social media has become the most powerful community building tool ever created. With careful planning and a solid strategy in place, you can reach a large and engaged community around your business.

Social Media marketing is no different however the low-cost, ease of accessibility and the instant nature of all platforms has meant that the critical planning and strategic decision making behind what content is being posted is often missed. In this workshop you will learn how to develop a simple social media calendar that will help you to effectively communicate and engage with your customers and build your brand through social media.

This workshop will cover:
• What is a social media strategy and why is it important?
• How to effectively connect and engage with your customers;
• Identify the qualities of content that will resonate with your customers and begin to create content you can use right away;
• Why creating a content calendar will help you to plan your day to day posts;
• Leveraging off complimentary businesses to boost your content; and
• How to use the City of Perth platforms to engage with your customers.

By the end of this workshop, you will have all the building blocks in place to create a successful plan for social media success.

You are welcome to bring your laptop, otherwise there will be clipboards and pens provided.

On Wednesday 22 September 2021 at 9:00 AM to 12:00 PM

Brought to you by - City of Melville, MCCC and Business Foundations

Location

City of Melville
10 Almondbury Road, Booragoon, Western Australia 6154