-Brand Marketing Workshop  The Space Station 1 of 3

Presented by Pete Walmsley of The Space Station. 

This webinar focuses on the fundamentals of branding. What are the key components of a brand? Why is it important to focus on building your brand? What are the fundamentals of a strong brand? How do these fundamentals apply to your brand? How can you build a strong brand? These questions are addressed with practical examples and tips to guide you in developing your company and brand to be successful in your competitive markets.

About the presenter

Pete Walmsley brings 20 years of strategic marketing experience to this seminar.  He started his career in the public sector, managing communications across the Western Australian grains, wool and new agricultural industry sectors. He then joined the private sector where he worked in senior strategic planning roles at Marketforce, and braincells, undertaking research and developing strategies to support businesses to grow their brands and increase sales. Building on solid agency experience, Pete then became the national marketing and sales manager for a solar company.  This involved developing and implementing national marketing campaigns, managing an in-house call centre and coordinating a national sales team.

Having developed a strong track record for results in competitive markets, Pete was keen to share his experience with other businesses to help them grow and prosper. With a view to do things his way, The Space Station was born. The Space Station is a strategic marketing agency with a focus on developing informed marketing and brand strategies to guide and grow Western Australia businesses. Over the past 10 years, Pete has been working with businesses across a wide range of sectors to help them own and grow ‘clear space’ for their company and brands. Pete also teaches marketing at Curtin University and Murdoch University.

Proudly brought to you by The Space Station, MCCC and Cities of Melville and Cockburn